How does RE/MAX® compare to other brands?

Glad you asked.

When looking for the right brand name to place next to yours there is a lot to consider. It makes sense to compare. That’s why we’ve measured RE/MAX against other real estate brands to show you how the #1 name in real estate1 could help you make a name for yourself.
richard campos
“After a brokerage I worked for became a RE/MAX franchise I quickly noticed when I met clients for the first time, I didn't have to explain who I worked for and try and sell them on me. They already recognized the brand, and the brand sold me.”
Rick Campos, Broker/Owner RE/MAX First, Calgary, Alberta

There are many ways RE/MAX rises above other brands. Here are a few.

most trusted

The Brand

RE/MAX leads the industry in brand awareness.1 Buying or selling a home is a huge life decision and consumers are drawn to a name they know and trust. In real estate, business and referrals are largely gained through reputation. According to Leger’s 2023 Reputation Study, RE/MAX was ranked the most reputable real estate company in Canada.2 RE/MAX’s reputation ranking also experienced year-over-year growth in 20233 and is among the top 100 most reputable companies in Canada.4 It shows that RE/MAX continues to rise above its competitors and earn the trust of consumers.

most reputable company

The Agents

RE/MAX agents are voted #1 most trusted agents in Canada,5 year after year, and agents and teams consistently dominate the top 100 ranking on rankmyagent.com. Perhaps this is why more homebuyers and sellers would recommend RE/MAX over any other real estate brand.6 When choosing a brand to be a part of, you may want to go with the name consumers choose.

nobody sells more

This Might Get You on Our Side

RE/MAX agents dominated with 317,965 total transaction sides in 2022, while the next closest competitor had just over 163,000.7 That’s a huge difference. And it could make a difference to your business.

remax global reach

It’s not world domination, but it’s close.

With a presence in over 110 countries and territories, the RE/MAX network’s global footprint is unmatched by any other real estate brand. Add in a powerful network with access to top producers, referrals, resources and support and it’s no surprise that nobody in Canada sells more real estate than RE/MAX.8

Larry Cai
"I believe RE/MAX is the best. Its popularity and good reputation help us to get more listings. There's also a vast global network in RE/MAX for us to communicate and cooperate with.”
Larry Cai, Broker/Owner RE/MAX Imperial Realty, Markham, Ontario

When it comes to choices, many of us get decision fatigue.

Only you can decide if RE/MAX is the brand for you. If you’re ready to grow your business and want big brand support to take things to the next level, then it might be time to make a move.

Is RE/MAX the one?

When you look at the #1 name in real estate1 with the education, resources, marketing, large global network, productivity and stellar reputation that you can leverage, is there a reason to look any further? That’s up to you.

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1Source: MMR Strategy Group study of unaided awareness. 2 Based on Leger’s 2023 Reputation Study that provides a complete sector analysis of reputation for 299 companies in Canada. Data collection was conducted from November 22, 2022 to January 25, 2023. 3 Based on Leger’s 2023 Reputation Study that provides a complete sector analysis of reputation for 299 companies in Canada. Data collection was conducted from November 22, 2022 to January 25, 2023. RE/MAX reputation improved by 3 points compared to Leger’s 2022 Reputation study. 4Based on Leger’s 2023 Reputation Study that provides a complete sector analysis of reputation for 299 companies in Canada. Data collection was conducted from November 22, 2022 to January 25, 2023. 5 Voted most trusted Real Estate Agency brand by Canadian shoppers based on the BrandSpark® Canadian Trust Study, years 2019-2023 and 2017. 6 Source: MMR Strategy Group study of buyers and sellers, asked if there is one real estate brand they would be most likely to recommend to a friend or relative, and if so which one. 7Canadian Total Transaction Sides for 2022 obtained from third party data and is +/- 2% in major markets. Includes residential transactions only, and does not include commercial, new homes, private, exclusive, pocket, rentals, farms, vacant land, and co-listings. Does not include Kamloops & District, Kootenay, Yukon, Prince Edward Island, Powell River Sunshine Coast and Nunavut due to low reported transactions Actual transaction sides may differ. 8 Source: RE/MAX, CREA ©2023 RE/MAX, LLC. Each Office Independently Owned and Operated.

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