ABOUT US
Who We Were, Who We’ve Been, Who We’ll Be
It was January 1973 when Dave Liniger and Gail Main (later, Liniger) founded REMAX® with an intent to disrupt the real estate industry. Revolutionary ideas joined with innovative practices to put the lifeblood of this business — you, the agents — at the centre of it all.
Today, REMAX may be a household name, but disruption still runs in our veins. We don’t chase trends. We set them. We believe in the transformative power of a dedicated, hardworking real estate agent. REMAX knows the future of this industry lies with you. Propelled by airtight values, a singular vision and intelligent systems, REMAX is devoted to helping you make your mark.
RE/MAX Holdings Vision, Mission and Values*
*These are the official Vision, Mission and Values for RE/MAX Holdings. Each office is independently owned and operated. Reach out to your local REMAX brokerage to learn more about their Vision, Mission and Values.
Frequently Asked Questions
To become a real estate agent in Canada, complete a pre-licensing course and pass your provincial licensing exam. After those steps, you must register with a brokerage. To become a REALTOR®, you’ll need to join the Canadian Real Estate Association (CREA).
How much real estate agents make varies based on commission structure, market conditions, the state/province you’re in, your level of experience, whether you’re part-time or full-time and more.
In both the U.S. and Canada, real estate agent fees typically consist of broker fees, such as a commission split or a monthly desk fee plus a smaller split. Some brokerages offer flat-fee models. Real estate agents may also pay marketing, tech and training fees. Costs vary by brokerage and experience level.
The Aspire℠ program at REMAX could be the plan to kickstart your path to top producer.
Real estate careers in the U.S. and Canada include residential real estate agents, commercial real estate agents, luxury real estate agents, brokers, property managers, real estate appraisers, mortgage specialists, real estate lawyers, developers, investment analysts and more. Each role supports different parts of the property lifecycle, from buying and selling to financing, managing and developing real estate assets.
At REMAX, you’ve got nothing but options. Be an agent, a team member, a team lead or even a franchise owner. Operate in residential, commercial and luxury spheres — or a combination of the three. Regardless of how you want your career to look, you’ll have the resources to help you achieve your goals.
To find a real estate mentor in the U.S. or Canada, try reaching out to local brokerages, real estate associations or networking events. Research your local market and see which support options are available to you. Don’t just rely on the internet — get connected with real people doing the work.
Luckily, when you join a REMAX office, your broker/owner becomes an invaluable mentor, offering a wealth of experience, insight and guidance.
Becoming a real estate agent in the U.S. or Canada can be worth it if you’re self-motivated, enjoy flexible hours and are willing to build your network. Success depends on market conditions, the amount of effort you put in and any specializations you choose. There’s high earning potential, yes, but it takes persistence, ongoing learning and strong people skills to reach it. That’s where it helps to be backed by a trusted real estate brand like REMAX, one that affords you instant credibility, a large referral network and big brand awareness.
A real estate agent helps clients buy, sell or rent properties. They guide through the entire process: pricing, marketing, negotiations, paperwork and more, all in the interest of ensuring homebuyers, sellers or renters a smooth transaction. Real estate agents also research market trends, show homes to prospective buyers and connect clients with inspectors, lenders and lawyers — all vital parts of a real estate transaction. A real estate agent’s role blends sales, customer service and local market expertise.
A real estate CRM is arguably a real estate agent’s most important ally. A CRM (Customer Relationship Management) system helps agents organize and manage their interactions with leads and clients.
At REMAX, your CRM is just the tip of the iceberg. It’s one part of MAXTech® powered by BoldTrail, a powerful, all-in-one tech platform. In addition to Smart CRM — powered by AI — you get customizable IDX websites, robust marketing tools, listing presentations and CMAs (Comparative Market Analysis), an add-on for teams, a smart email assistant and still more.
To become a commercial real estate agent, you must first complete the real estate licensing courses required by your state or province. Next up, you need to pass your state or provincial exam. Join a brokerage that specializes in commercial real estate — like a RE/MAX Commercial brokerage — and start gaining experience. Consider additional specialized training in commercial property, leasing and investment analysis.
To join a real estate brokerage in the U.S. or Canada, you’ll start by getting your real estate license — complete all required coursework and pass your state or province’s exam. Once licensed, you can start checking out local brokerages in your area. Visit their websites and offices, interview the brokers and chat up some of the agents who work there. It’s important to find the right blend of winning culture and ample support to help you reach your goals. That could be your local REMAX office.
Fill out the form to get started.The future of real estate agents in the U.S. and Canada remains strong. Technology continues advancing, ultimately enhancing — not replacing — the role of real estate agents and the part they play in the industry. REMAX recognizes the way AI and technology is changing the landscape and remains committed to utilizing it in ways that empower agents. Ultimately, no amount of technology can replace the importance of human connection, trust and expertise real estate agents bring to the table.
Well, the best real estate brokerage for new agents/real estate teams really depends on your goals. You chose this career path to be an entrepreneur, so it’s fair to assume flexibility and creativity are motivating factors. Beyond that, there’s a lot REMAX can give agents new to the industry, like big-brand backing, the support and mentorship of an in-person broker/owner, major networking events, industry partnerships and much more. Your local REMAX office could help you kickstart your career; fill out the form at the bottom of the page to get started.