Great Marketing, Greater Agents—A Winning Combo

Remax Billboard

Compelling marketing is the key to standing out in today’s competitive real estate landscape. Consumers are bombarded with real estate agents vying for their business. But when they consistently see high-quality, strategic advertising from a trusted brand, that brand stays top of mind. That’s exactly what REMAX® delivers—marketing that works for you. This helps you establish trust with clients and as a result offers a greater possibility that when the time comes to buy or sell, a homeowner calls on you—their local REMAX agent.

Here’s how strategic marketing by REMAX gives agents a built-in advantage:

  1. Brand Trust & Credibility—
    Because Being #1 Just Feels Right

REMAX isn’t just another name in real estate—it’s the #1 name in real estate1. With high-impact national campaigns constantly reinforcing the brand’s reputation, consumers are naturally drawn towards REMAX agents. And let’s be real: that’s half the battle in real estate. The moment you introduce yourself as a REMAX agent, you’re already a step ahead—because when clients see the brand, they see credibility. Guess that’s why REMAX agents were recently Voted the Most Trusted Real Estate Agents2, again. Want to know what that feels like?

  1. More Leads & Listings—
    Because Strategic Marketing Attracts Smart Clients

A well-executed marketing campaign doesn’t just look good—it works. Sellers want to list with the best, and buyers feel more confident working with a name they recognize. With strategic ads running across TV, streaming services, billboards, social media and digital platforms, REMAX is everywhere—which means you are everywhere. And when it’s time to buy or sell, guess who they’re more likely call?

  1. Competitive Advantage—
    Marketing That Speaks for Itself

Real estate is competitive. Luckily, the marketing presence of REMAX does a lot of the work for you. REMAX is 4x more likely to be the brand mentioned first1. Meaning, instead of explaining why you’re the best choice for a homebuyer or seller, the advertising already plants the seed. With campaigns like “The Advice You Need” featuring hockey superstar Connor McDavid, you’re backed by a marketing strategy that puts your expertise front and centre – giving you an instant edge over competitors.

  1. Higher Market Awareness—
    Stay Top of Mind, All the Time

Ever notice how once you start seeing ads for something, it suddenly seems like everyone is talking about it? That’s the power of brand awareness. With multi-channel campaigns expected to reach over 470 million impressions in Canada this spring alone, REMAX (and its agents) are always in the conversation.

  1. Enhanced Personal Marketing—
    Leverage the Power of Big-Time Advertising

Being a REMAX agent doesn’t just mean you benefit from the brand’s marketing—you get to use it! National ad campaigns, high-profile partnerships, and consumer contests like the Play Like a Pro contest with McDavid create buzz that agents can tap into. Whether through social media, email campaigns, or local promotions, aligning your personal brand with REMAX messaging amplifies your impact and can make every lead that much warmer.

The Bottom Line?

From credibility to lead generation to national exposure, REMAX marketing gives you a built-in advantage. So, if you’re looking for a brand that backs you up with powerful advertising, let’s talk. Because at REMAX, the marketing plays are already drawn up—you just need to score.

Ready to level up your real estate game? Join REMAX and let strategy be your best friend.

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1. MMR Strategy Group study of unaided awareness (first mention recorded).
2. Voted most trusted Real Estate Agency brand by Canadian shoppers based on the BrandSpark® Canadian Trust Study, years 2021-2025, 2019 and 2017.

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